It’s confusing, it’s antiquated and most importantly, in the digital world, no one is reading these essays opposite of the editorial page! The Times also named 16 contributing opinion writers on Monday, noting that “a smaller roster of regular contributors will allow space for even more outside views.” As Kingsbury told us in February, the Times will redesign the print and digital sections of Opinion “to further differentiate and contextualize Opinion journalism” from the reporting produced by its newsroom. “It reflects our mission to invite and convene a wide range of voices and views.”įebruary 9, 2021The Times is one of many news organizations making changes aimed at helping readers discern the difference between their opinion and news content. “Readers immediately grasped this term during research sessions and intuitively understood what it said about the relationship between the writer and The Times,” Kingsbury wrote. (You can see the label in action here or here.) The Times tested labeling outside opinion contributions as “guest essays” with readers - and were happy with the results. We don’t like jargon in our articles we don’t want it above them, either. In an era of distrust in the media and confusion over what journalism is, I believe institutions - even ones with a lot of esteemed traditions - better serve their audiences with direct, clear language. Editorials will still be called editorials, but the articles written by outside writers will be known going forward as “Guest Essays,’’ a title that will appear prominently above the headline … So now, at age 50, the designation will be retired. It is a relic of an older age and an older print newspaper design. In the digital world, in which millions of Times subscribers absorb the paper’s journalism online, there is no geographical “Op-Ed,” just as there is no geographical “Ed” for Op-Ed to be opposite to. The term is outdated and, worse, can confuse and alienate readers: She has a graduate degree from the Columbia Journalism School, where she was awarded the Pulitzer Traveling Fellowship.February 11, 2021In a post announcing the change, opinion editor Katie Kingsbury described the label - a holdover from print newspaper design referring to opinions published on the opposite (“op”) page as editorials (“ed”) - as “clubby newspaper jargon.” Kingsbury has also worked as a New York-based staff writer and Hong Kong-based foreign correspondent for Time Magazine.Īfter growing up in Portland, Ore., Kingsbury studied as an undergraduate at Georgetown University’s Walsh School of Foreign Service. In this role, she was a deputy managing editor for the Globe and the deputy editorial page editor. Kingsbury joined the Globe’s editorial board in 2013 and later edited the Sunday Ideas section. She also edited the Globe’s 2016 Pulitzer Prize-winning commentary on race and education. The same 8-part series, called “Service Not Included,” received the Scripps-Howard Foundation’s 2014 Walker Stone Award for Editorial Writing and the Burl Osborne Award for Editorial Leadership from the American Society of News Editors. While at The Globe, Kingsbury was awarded the 2015 Pulitzer Prize for distinguished editorial writing for a series on low wages and the mistreatment of workers in the restaurant industries. For The Times, Kingsbury was a 2018 finalist for the Pulitzer Prize for a series on guns and domestic violence, and she oversaw the paper’s Pulitzer-winning editorials on race and culture in 2019.īefore joining The Times, Kingsbury worked for the Boston Globe where she last served as Managing Editor, with a focus on the digital report, in its newsroom. She first joined The Times in 2017 as Deputy Editorial Page editor.Īs head of Opinion, she oversees the editorial board, guest essays, Opinion columnists, letters to the editor, as well as Opinion’s newsletters, audio, video, graphics, design and digital distribution teams. Kathleen Kingsbury leads the Opinion report for the New York Times.
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